Meizu and Suning reached a strategic cooperation to build 300 stores and sales target of
[TechWeb] reported on May 30th news, Meizu technology combined with Su ningyun group recently held a strategic conference, announced that the two sides become the core strategy of partners, and to develop a year Suning investment to build 300 Meizu store, completed sales of 2 billion Meizu products strategic cooperation agreement.
it is understood that Suning and Meizu clear strategic cooperation plan, a year to complete the construction of 300 Meizu experience store construction, as well as the sale of 2 billion yuan Meizu products. 2014 onwards, Meizu will accelerate the pace of product development, diversification of product positioning and price. The cooperation, Meizu hope Suning massive membership database, optimize product development and market strategy.
of both market expectations and future development planning is determined based on the strategic objectives, in addition to improve the performance, also through the analysis of user data on both sides, continue to make adjustments to meet consumer demand, and enhance the ability to respond to market changes.
, Meizu vice president Li Nan said, Meizu stores will continue to implement the development strategy in 2014, the number of stores will exceed 1000, and the creation of not less than 10 of the large customer service service center, while seeking a greater breakthrough in the aspects of the electricity supplier.
Su Ning said, Suning in the country has more than 1 thousand and 600 stores and online sales channels and suning.com, with more than 100 million members and independent logistics system and perfect customer service system. Suning reached a strategic cooperation, making Meizu in a short time to establish an effective coverage of the entire customer base sales channels, a comprehensive marketing services and more rapid, user-friendly service. In the future, Suning O2O dual channel will also become an important strategic channel meizu. (An Dong)