in the food and beverage industry, hot pot, snacks, fast food is the three giants joined the major investors competing to join. The hot pot in the three giants join the momentum is particularly prosperous. Now enter the winter, every Hot pot shops are booming, it can be said that investment Hot pot stores is a good choice of business, then joined the shop Hot pot to consider what factors?
first, the development history and development stage of food chain franchise
the average life cycle of China’s food and beverage enterprises is 2.5 ~ 3 years, of which the investment recovery period is from 8 to 18 months, the growth period is from 18 to 28 months, and the establishment and improvement of the franchise system requires a period of six months. It is clear that the choice of a longer history of food chain franchise business, can make people feel at ease.
second, entrepreneurs should carefully select the store address
must be accurate in the site selection. A lot of food and beverage franchisee after joining the operating state is not good, a lot of reasons is because the location of the problem. Due to improper location, customers can not see, there is no natural. It is important to find the brand, to find the address of the brand shop, is also essential. Global network recommendation site, first of all pay attention to the characteristics of the target consumer group, including who do business? What are the fixed residents around the flow of customers? What? Secondly, to the level of income from consumer groups to determine the consumption level and consumption trend, forecast for the next six months. Finally, to consider the rent factors should be taken into account sales forecast, gross profit, cost level, location choice decision.
third, investigate the development of the local market
in particular, investors must keep their eyes open in before joining, repeated visits to join the business, do not be afraid of tired, afraid of trouble, to as many as possible to observe several currently has joined stores, understand the real operating conditions.
fourth, franchisees must master the operating costs
good business strategy planning, many managers want to cost reduction to a minimum, but Xiaobian that food choice should pay attention to, but not too low, the impact of brand development, reduce operating costs is to start from the daily operation of the details, so that there is a
fifth, strict control of this part of the staff
from recruit training, operators must have a plan, the franchisee must learn to manage the staff, although after joining, the headquarters will provide a series of training in staff management, will provide support to the franchisee, the franchisee but need to find the problem from the source, the real mastery, learn how.