The battle for the electricity supplier special purchases for the Spring Festival focus on 80, 90

Spring Festival that is, this is one of the busiest sales peak in a year. Consumers in the purchase of special purchases for the Spring Festival, Beijing News reporter found an interesting phenomenon, a large supermarket, buy more in special purchases for the Spring Festival elderly consumer groups. The electricity supplier channels, it is 80, 90 young people, the main battlefield".

 

Ali

, Jingdong, suning.com and other electronic business platform this year for the first time put forward the concept of the online shopping festival, with the help of special purchases for the Spring Festival "food, daily consumer goods and other special purchases for the Spring Festival, set off a wave of sales boom. Which is a mainstream trend, more and more businesses cater to young people’s consumption concept launched a number of innovative customized products, after focusing on the upgrading of consumption structure quality and quality of the trend, and repeatedly hit the sales record in the promotion of special purchases for the Spring Festival.

February 1st, the first big data Chinese special purchases for the Spring Festival report "released the latest Alibaba United first financial business data center, Ali centralisms within 5 days of special purchases for the Spring Festival sale, consumers bought 2 billion 100 million pieces of goods is equivalent to the National People’s special purchases for the Spring Festival, each bought 1.5 pieces, while 80 and 90 consumers jointly contributed 81% of the orders electricity providers to become the main consumer, special purchases for the Spring Festival.

1 electricity supplier special purchases for the Spring Festival Festival

food + rural force direction

January 26th, WAL-MART, Carrefour, Hualian Supermarket and other major Beijing News reporter visited Beijing, sales area of grain and oil, special purchases for the Spring Festival street, drinks, drinks, snacks and other leisure food with a superb collection of beautiful things ranging from 2.8-9.8 fold, discount, full cut discounts to attract consumers to purchase, supermarket sales of special purchases for the Spring Festival will continue into February 8th before and after. Beijing News reporter noted that a variety of supermarket special purchases for the Spring Festival beautifully packaged gift products, such as Beijing specialty, dried fruit, and other health care products, while imports of food, fresh products less participate in the promotion, the supermarket with the main special purchases for the Spring Festival are mostly elderly consumers.

is different from the past, this year, Ali, suning.com and other Jingdong for the first time to participate in the business tycoon to import special purchases for the Spring Festival big promotion, food, or the whole category of the main rural special purchases for the Spring Festival massive promotion, attract 80, 90 to represent the young consumer groups, playing a no smoke of war "native town special purchases for the Spring Festival." and "foreign goods to the countryside" is the main focus of the business.

from January 17th to January 21st, the Alibaba held the first "Ali, this is special purchases for the Spring Festival Festival" third major promotional Festival following the double 11, double 12 after the sale of large-scale centralized by its Taobao, Tmall, Juhuasuan and other platforms to participate in, some of the characteristics of Tuhuo, time-honored food sales hit a new high. The 5 day big promotion, demand of local market special purchases for the Spring Festival was released, Guizhou chili sauce 5 hours sold 80 thousand bottles, Gannan navel orange, cumulative sales of more than 500 thousand pounds, Luochuan Apple 11 hours sold 180 thousand pounds.

some time-honored also by the electricity supplier special purchases for the Spring Festival force platform, Quanjude, Dong Laishun, tianfuhao, Hu Qingyu.

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